Privacy Policy

Last Updated: December 29, 2024

Your Privacy Matters

At TrendCatcher, we are committed to protecting your privacy and ensuring transparency about how we collect, use, and protect your personal information. This privacy policy explains our practices in clear, understandable language.

1. Information We Collect

1.1 Information You Provide to Us
  • Contact Information: When you contact us, subscribe to newsletters, or create an account, we may collect your name, email address, and other contact details.
  • User Content: Comments, feedback, or other content you submit to our website.
  • Communication Records: Records of your communications with us, including support requests and feedback.
1.2 Information We Collect Automatically
  • Technical Information: IP address, browser type, operating system, device information, and connection details.
  • Usage Data: Pages visited, time spent on pages, referral sources, and interaction patterns.
  • Cookies and Tracking: We use cookies and similar technologies as described in our Cookie Policy below.

2. How We Use Your Information

We use your information for the following purposes:

2.1 Service Provision
  • Delivering our content and services
  • Personalizing your experience
  • Responding to your inquiries and requests
  • Providing customer support
2.2 Communication
  • Sending newsletters and updates (with your consent)
  • Notifying you of important changes to our services
  • Responding to your communications
2.3 Improvement and Analytics
  • Analyzing website usage and performance
  • Improving our content and user experience
  • Conducting research and analytics
  • Developing new features and services
2.4 Legal and Security
  • Protecting against fraud and abuse
  • Enforcing our terms of service
  • Complying with legal obligations
  • Protecting the rights and safety of our users

3. Information Sharing and Disclosure

We do not sell your personal information to third parties. We may share your information in the following circumstances:

3.1 Service Providers

We work with trusted third-party service providers who help us operate our website and provide our services. These providers are bound by confidentiality agreements and are only permitted to use your information for specified purposes.

3.2 Legal Requirements

We may disclose your information when required by law, legal process, or government request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

3.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction, subject to the same privacy protections.

4. Cookies and Tracking Technologies

4.1 What Are Cookies

Cookies are small text files stored on your device that help us provide and improve our services. We use both session cookies (which expire when you close your browser) and persistent cookies (which remain until deleted or expired).

4.2 Types of Cookies We Use
  • Essential Cookies: Necessary for the website to function properly
  • Analytics Cookies: Help us understand how visitors use our website
  • Functional Cookies: Remember your preferences and settings
  • Advertising Cookies: Used to display relevant advertisements
4.3 Managing Cookies

You can control cookies through your browser settings. However, disabling certain cookies may limit your ability to use some features of our website.

5. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

  • Access: Request access to your personal information
  • Correction: Request correction of inaccurate information
  • Deletion: Request deletion of your personal information
  • Portability: Request a copy of your information in a portable format
  • Objection: Object to certain processing of your information
  • Restriction: Request restriction of processing
  • Withdrawal: Withdraw consent where processing is based on consent

To exercise these rights, please contact us at privacy@trendcatcher.org.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication systems
  • Employee training on data protection
  • Incident response procedures

However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements. Specific retention periods depend on the type of information and the purpose for processing.

8. International Data Transfers

Your information may be processed and stored in countries other than your own. When we transfer information internationally, we ensure appropriate safeguards are in place to protect your information in accordance with applicable data protection laws.

9. Children's Privacy

Our services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will take steps to delete such information promptly.

10. Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date.

11. Contact Us

If you have any questions, concerns, or requests regarding this privacy policy or our privacy practices, please contact us:

  • Email: privacy@trendcatcher.org
  • Website: www.trendcatcher.org
  • Response Time: We aim to respond to all privacy inquiries within 30 days

For EU residents, you also have the right to lodge a complaint with your local data protection authority if you believe your rights have been violated.

Our Commitment

TrendCatcher is committed to maintaining the highest standards of privacy protection. We regularly review and update our practices to ensure we continue to earn and maintain your trust.